August 26, 2019

Forgetting That Google is A Verb, Could be the First Step to Failure

Forgetting That Google is A Verb, Could be the First Step to Failure

A Crucial Verb

It sounds obvious when it’s pointed out to us, but Google is a doing word. It is to find, to search for, to locate. Hey, let me Google that for you. This is in no way a mistake. This tool serves a global purpose and utilizing its mechanics can make a huge difference to businesses across the world, big or small. No matter what you already know about this search engine and its competitors, or indeed what you don’t know, the most important thing is this: This universal verb of the digital age is crucial when it comes to your business, your service and/or your product. Ignore that, and you will fail.

Why is it so important?

Marketing is digital. It’s kind of that simple. In a nutshell, flyers and cold-calling no longer pack the punch of slick, purposefully placed copy that reaches its target audience in a matter of seconds, and brings in those all-important inquiries and sales. We are living life at the touch of a button, and to forget the role that Google plays in all of this is to fall way behind. Even if your start-up is a small French bistro with an exotic bird theme and only has the capacity to hold ten customers at a time, the moment you forget the power …

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Maya Jama – Wardrobe Malfunction!

The British television and radio presenter, Maya Indea Jama, can often be found at the hottest showbiz haunts and parties across the British capital. Once again, she put herself on a risqué display as she left the BAFTAs TV awards after party in London on Sunday. Only made up of individual ivory tassels, the great television personality aged 24 shows off her lingerie in a revealing sheer dress.  

1st Look – The Stand Up To Cancer host looked stunning in the spiderweb-inspired dress, which she paired with open-toe heeled sandals. Maya arranged her straightened raven-coloured locks behind her shoulders and outlined her eyes with heavy make-up. She was a glittering delight as she accessorized with a diamond Serpenti necklace snaked around her neck. She was shining bright in her outfit.

Maya Jama - Wardrobe Malfunction!

Dress

She wore a cream gown embellished with classy fringing in a lavishly draped style. The young diva oozed sophistication in the sparkling number channeling 1920s glamour. Just about supporting her bust, the strapless bodice of the dress struggled to stay upright. The outfit hugged her slender frame as it fell to the ground and was decorated with tiny pearls and lace detailing.

Accessories, Hair& Make-up

Maya added a stunning silver Bvlgari necklace by way of accessories. With a stylish curled gelled to her forehead, her hair was parted on the side and slicked in a wet look style. Her make-up …

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Digital Marketing – Do you need to employ a professional company?

The fact is that a comprehensive digital marketing is one of the fastest ways to ensure your business has a growing online presence. Employing a professional company to get your campaign up and running has many benefits. Here are some of the top reasons why you need to do just that.

Digital Marketing - Do you need to employ a professional company?

Faster Results

Unless you are experienced and knowledgeable already implementing even a basic digital marketing campaign can be time consuming, as well as a major learning curve. There are many options such as social media, PPC and email marketing. Professionals will know where to concentrate your marketing efforts depending on your business needs and budget. Keep your focus on running the business and save the time ‘trial and error’ takes – Get results faster.

Weighing up Costs

The choices are usually DIY, setting up an in-house team or contracting a professional company to deal with digital marketing campaigns. In the long run, the best ROI is usually achieved by handing the task over to professionals.

Getting some Leverage

While you might be quite the expert yourself at ‘turning your hand to anything’ the world of SEO and online digital marketing is a complex and highly competitive one. Not to mention it is ongoing and time consuming. By hiring a professional company you gain access to the expertise and knowledge it …

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Met Gala 2019 – The Best Costumes On The Red Carpet!

For this 2019 edition, Met Gala’s costume exhibition was entitled; Camp: Notes On Fashion. But why such a name? The theme was actually inspired by Susan Sontag’s 1964 essay, defining camp as the love of the unnatural… love for exaggeration! And we surely did have a whole load of exaggeration on the red carpet. Here are those who managed to keep up the trend while becoming the stars amongst the “galactic” show!

Met Gala 2019 – The Best Costumes On The Red Carpet!

Lady Gaga – When One Dress Is Too Mainstream!

The Camp theme was created for Lady Gaga! She didn’t resort to any meat dress this time… Mother Monster preferred being the extra in extravagant with four Brandon Maxwell dresses! She entered Met Gala with a giant Barbie-pink gown with five valets holding onto the trailing draperies. Just where everyone is supposed to pose for the pics, she revealed a stunning black strapless gown with a black umbrella. Third time was a charm, since she appeared in another barbie-pink slip dress and finally, Lady Gaga dropped the covers for some chic lingerie with sparkly tights. That’s quite a way to mark a presence!

Kylie And Kendall Jenner – Cinderella’s Evil Sisters

Met Gala 2019 saw Kylie and Kendall Jenner in Versace. These two did not shy from the theme… after all, they’re the Kardashians. The sisters decided to show up …

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What Can a Freelance SEO Expert do for Your Business?

Many individuals believe that getting a website designed and uploaded is enough to increase their business and bring in more orders for their services or products. However, this is definitely not the case, because unless you’re website shows up within the top results of the important search engines such as Google, Bing and Yahoo, the site is going to be practically invisible and nobody will be able to find it when they type in a search query related to your business activities. To get your site up towards the top of the rankings you will need to optimise it for the search engines.

What Can a Freelance SEO Expert do for Your Business?

What is SEO?

Search engine optimisation, or SEO involves making sure that your site has the correct meta tags and descriptions so the search engine robots will know exactly what the site is about. You also need to build back links to the site, which are counted as votes. However, many webmasters have made the mistake of building numerous low-quality back links which eventually result in the site being pushed further down the rankings or in the worst-case scenario de-indexed altogether.

Knowing how to do search engine optimisation properly is very important. Having said that, many business owners simply do not have the time to learn good SEO, and find the ideal solution is to hire a freelance SEO

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